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“Olethros” USC FIA Fashion Show (2025)

Olethros: “Destruction, havoc, or ruin required for and proceeding renewal”; Derived from ancient Greek. FIA’s 2025 Fashion Show “Olethros” explores this narrative in the phygital and experiental dimensions, merging the runway with elements of dance, digital art, instalation and AR elements.

The images below cover my graphics and marketing campaign for the show ranging from promo videos, invites, to 500 pamphlets.

More on @USCFIA on Instagram.


Photoshop